Frederique Constant Continues Charitable Partnership with DonorsChoose to Support Teachers & Students Through Coronavirus School Closures

DonorsChoose Launches ‘Keep Kids Learning’ Program to Aid Classrooms Across the U.S. & Raise Funds for School Supplies & Resources to Educate Students Remotely

April 21, 2020 (New York, NY) – Frederique Constant, luxury Swiss watchmaker, is pleased to announce its latest donation and charitable efforts to support the brand’s ongoing partner DonorsChoose – an organization that gives back to public school teachers across the country by raising funds for academic supplies to enhance student education.


DonorsChoose is committed to providing funding to classrooms to ensure public school teachers have direct access to the supplies they need to give every student a great education. To support school closures across the U.S. to prevent the spread of COVID-19, DonorsChoose has launched a new program – Keep Kids Learning – to support public school teachers and students as they continue their learning from home.


The program raises funding credits that teachers can redeem for educational resources including books, basic supplies like notebooks and pencils, art supplies and other enrichment materials, and groceries for students who rely on school to provide meals. Teachers will be able to have these resources shipped directly to students’ homes while schools remain closed.


In an effort to support the Keep Kids Learning program, Frederique Constant has pledged $20,000 in donations that will directly fund various school teachers across the U.S. and contribute towards their students’ education through virtual learning amidst school closures through the end of the 2019-2020 academic year.


Ellen Seckler, Chief Marketing Officer of Frederique Constant, shared: “Frederique Constant is honored to be an ongoing partner with DonorsChoose, and to support the organization’s latest program – Keep Kids Learning – which has already made a significant impact in serving teachers and students in need across the United States. Through the significant work by DonorsChoose, we are very proud to help give back and show our appreciation to the hard-working teachers who are dedicated to educating their students remotely during this unprecedented time.”


Charles Best, Founder of DonorsChoose, shared: “We know that when students in high-poverty communities cannot go to school, their home circumstances, and the resources available in their homes, will define their education. Coronavirus threatens to widen educational inequality in America. With Keep Kids Learning, we’ve expanded upon our traditional model at DonorsChoose while schools are closed to support teachers in our highest-need communities as they face a new set of unprecedented challenges.”


Keep Kids Learning will provide $1,000 in funding credits for eligible teachers to spend on educational resources to ship to their students’ homes. DonorsChoose is contacting teachers and issuing credits on a rolling basis as funds continue to become available in the coming weeks. To date, over 5,000 teachers across the U.S. have participated in the Keep Kids Learning initiative.


Ms. Akowitz, an elementary school teacher from Michigan, recently sent her students care packages through the program and shared: “My students have been sending me pictures of the packages they’re receiving and have been overjoyed that I am still thinking about them even though we can’t be together. Thank you so much for helping me bring some joy to my students while I can’t be with them.”


To support the Keep Kids Learning program, please visit:


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For press inquiries, please contact:


Paul Wilmot Communications

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About Frederique Constant

Frederique Constant is a watchmaker located at Plan-les-Ouates, in the canton of Geneva, Switzerland. Our House is involved in all the manufacturing steps of the watches, from the initial design to the final assembly and quality control. Frederique Constant develops, makes and assembles its calibers in-house and boasts a collection of 29 different models imagined since 2004. In 2015, Frederique Constant launched the first Swiss Horological Smartwatch, displaying the time in an entirely analogical mode on a classic dial. This marked the creation of a brand-new category of watches in the Swiss watchmaking sector. Frederique Constant watches are characterized by their very high quality, their unique features and the precision of their design and manufacture. The value of the products is perceived through the quality of the design, materials and manufacture, a key factor in our success. Each watch is assembled by hand using the most modern equipment and undergoes thorough checks to ensure the highest quality and longest life. Innovation is a constant feature of our work to produce timepieces which are strongly creative and of exceptional value. Our cutting-edge factory covering 6,200 m² in Geneva offers the best environment for our watchmakers passionate about their work. For more information, please visit


About DonorsChoose

DonorsChoose is the leading way to give to public schools. Since 2000, more than 4.2 million people and partners have contributed $950 million to support 1.6 million teacher requests for classroom resources and experiences. As the most trusted crowdfunding platform for teachers, donors, and district administrators alike, DonorsChoose vets each request, ships the funded resources directly to the classroom, and provides thank yous and reporting to donors and school leaders. Charity Navigator and GuideStar have awarded DonorsChoose, a 501(c)3 nonprofit, their highest ratings for transparency and accountability. For more information, please visit


To support the Keep Kids Learning program, please visit:


To learn more about the DonorsChoose response to coronavirus-related school closures, please visit:

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